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Jeff Bizub Uses Music Theory to Fix GE Engines

November 14, 2012 by PSE in Interactive Media, Sound Effects, Audio Branding
Talk about heavy metal. As you may have read, GE Engineer Jeff Bizub made small pockets of audio and engineering geeks giddy earlier this year when, essentially, he transposed the frequencies of spark ignition engines to pre-diagnose breakdowns before they happened. Chalk it up to Jeff Bizub's academic background in music theory, which

Macaw Flight Call to Mark Your Territory

October 25, 2012 by PSE in Sound Effects, Sound Of The Day
Macaws are an endangered species, and one of the most colorful members of the parrot family. Their loud calls help them communicate within a flock, stake out territory and identify one another. That's why they squawk with such force: they need to be loud enough to cut through rain forest canopy, whose vibrant greenery, fruits and flowers are suited to their plumage. Download FREE Macaw Flight...

ABA Names Finalists for Audio Branding Award to be Presented Dec. 11

October 19, 2012 by PSE in Audio Branding, Contests, Events and Parties
This week, the Audio Branding Academy's judging panel named their shortlist of finalists for this year's International Audio Branding Award, which will be presented at the Audio Branding Congress (ABC2012) in Oxford, UK, December 11th. The submissions hailed from across the globe, and presented the six judges with a three-way tie for the last two spots—even after a second round of consideration....