Pro Sound Effects Blog - Sound Design Stories & Resources

Announcing the 2013 Audio Branding Congress!

Written by David Forshee | Jun 18, 2013 7:44:29 PM

Pro Sound Effects is once again proud to sponsor the 2013 Audio Branding Congress, happening in Moscow later this year!

http://audio-branding-academy.org/aba/congress/congress-2013/

On November 28th, experts from all over the world meet once again at the fifth Audio Branding Congress to talk about the latest trends and innovations of the use of sound in communication and product design. One highlight of the event will be the presentation of the Audio Branding Award. Until July 13th, early bird discounts are available.

After previous events in Hamburg, New York and Oxford, this year the Congress takes place in Moscow. The Audio Branding Academy from Hamburg organized the event in cooperation with Russian digital signage company DigiSky, the Higher School of Economics Moscow and Humboldt University Berlin.

The motto of the Congress is “Sound Opportunities”. It stands for new opportunities of the intentional use of sound and silence in brand communications as well as very promising conditions for the development of new business in the Russian market.

Besides inspiring key notes and talks, the Congress program includes the showcases of the nominees for the best practice cases award, an exciting panel discussion and the award ceremony. Furthermore, the results of the annual market survey “Audio Branding Barometer” will be presented.

Agencies and companies have until August 30th to submit their case studies to the Audio Branding Academy and apply for the international distinction. Selected by an international expert jury, the six best submissions will present their work at the Congress. The gold, silver and bronze winners will be chosen by popular vote of the Congress participants. More information about the application details are available at www.audio-branding-award.com.